Acheive More Traffic By Targeting Easy Keywords



If you want to have a profitable internet site, you have to learn to pick your battles. Attempting to get ranked for a very competitive search term is a waste of time for the most part. Sure, you may well find the perfect term which gets 39.000 searches a month, but it will certainly take up just about all your time and effort for as much as a year or more to get a top ranking for that phrase. In the meantime, you are giving up the simple, low hanging fruit that can generate just as much traffic to your internet site when taken as a group.

Most of us have always been trained to dream large - if you want to succeed, you have to think and dream big. While this might be true in most aspects, in order to achieve your dream, you have got to have a strategy. You do not just wake up one day to find out your dream is a reality. It is often worked on over years of time on a systematic path to achieve success. You can't just produce a couple of articles, publish them to a free article directory, and then expect big success.

The web works in the same way. If you want the super competitive key phrase ranking, don't just try to go for it without a method. You ought to find at least 10-12 much less competitive key phrases to work on first. Lets say you would like to rank for the phrase "article marketing". On Google, there are over 88 million search results for that expression on a broad match, and 2.6 million on a direct phrase match in quotes. Rather than building up hyperlinks for "article marketing", try something such as "underground article marketing", or perhaps "article marketing top secrets", and that kind of stuff.

Those will require far less work and would be easy to rank for. They include the phrase you wish to rank for as a long term goal. Once you have achieved top 10 in these longer phrases, it will be much less difficult to position for the main, broad term. Take each of these long tail keywords and create articles about them with hyperlinks to your web page and then publish them using article directory submission. I often will reword my articles a number of times, and submit a few of them to a niche article directory as well, provided that there is one for the topic I am writing about.

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